SAMSUNG IS ONE OF THE WORLD’S LEADING ELECTRONICS COMPANIES.
We reached this position because we have a vision that is firmly grounded in our core strengths, values and goals. We want to inspire the world, and we want to create the future, based on our creativity, innovation and technology. In other words, we wa nt to help people have new experiences and discover new possibilities every day. Samsung achieves these goals based on the unique strengths that underpin our excellence: innovation and focus on our consumers.
Firstly, innovation: We are one of the most innovative companies in the world, constantly developing new devise and services, and pushing the boundaries of how consumers can benefit from the most advanced technology avaliable.
Secondly, consumer focus: Few companies go to such great lengths as Samsung to understand what people really want and need from technology. The insights we gain are key drivers of our research and development process. This deep understanding has given us an important insight: Every consumer is different and every country and region has a distinct culture that affects the use of technology. It’s this cultural awareness that allows us to take our global innovation and localize it to meet the unique demands and needs of consumers around the world.
ALL THIS IS BASED ON SAMSUNG’S FIVE CORE VALUES, WHICH ARE THE HEART EVERYTHING WE DO:
Quite simply, a company is its people. At Samsung, we’re dedicated to giving our people a wealth of opportunities to reach their full potential.
Everything we do at Samsung is driven by an unyielding passion for excellence – and an unfaltering commitment to develop the best products and services on the market.
In today’s fast-paced global economy, change is constant and innovation is critical to a company’s success. We set our sights on the future, anticipating market needs and demands so we can steer our company toward long-term success.
Operating in an ethical way is the foundation of our business. Everything we do is guided by a moral compass that ensures fairness, respect for all stakeholders and complete transparency.
A business cannot be successful unless it creates prosperity and opportunity for others. Samsung is dedicated to being a socially and environmentally responsible corporate citizen in every community in which we operate around the globe.